The Left to Right Movement is coming to a business, nonprofit, event, or political campaign near you. Like a reality show, but real. We feature real owners and managers, real marketing challenges and opps, real budgets, real target audiences, real solutions you can implement for yourself.
Our challenge in every “show” is to move audiences left to right, from awareness to advocacy. Think about this movement as it applies to you. You can measure dollar value as you move each audience (client, customer base, donor, volunteer, voter, etc.) left to right.
To move left to right, you’ll see a lot of new media mix with old. But you’ll never hear us talk about twitter, facebook, youtube, foursquare or whatever latest and greatest is coming out of the tech scene – unless and only insofar as they move our featured subjects left to right.
The Left to Right movement happens every Wednesday 12:00 EST in New Haven, CT and via Twitter hashtag #L2R. Join us live as we work with local biz, nonprofits, events, etc. taking them left to right in a serialized reality show format of weekly episodes leading up to a finale
- Week 1: Awareness & Engagement
- Week 2: Trial & Acquisition
- Week 3: Retention & Lifetime Value
- Week 4: Advocacy
- Week 5: Summary of entire Left to Right Movement, aka finale
Our Left to Right Movement is born and bred in New Haven, CT and the web. We’re growing organically:
Andre, Amy, David, Jason of Ripple100 Micromarketing App | Agency
Social Media Club of New Haven
Jaymes Grace of Social Media Marketing Bootcamp
Diane Sullivan aka @pilotpentennis
Chris Bartlett of Think GEM Productions
Paul Malafronte of Malafronte Consulting
[Your name here]. Join us.